My Résumé

PDF Word
  • PROFESSIONAL EXPERIENCE

    • Freelance
    • Copywriter/ Writer
    • 2007–Present
    • MakerBot – Copywriting
    • The Upcoming – Article Writing
    • Bleacher Report – Article Writing
    • Extreme Reach – Copywriting
    • Madison Square Garden Company
    • Freelance Copywriter
    • 09/2016–11/2017
    • New York, NY
    • Taking over writing duties for the New York Rangers, I wrote email, digital, social, in-arena and print deliverables for the 2016-17 season campaign, 2017 playoff campaign and 2017-18 season campaign through November.
    • I developed the Rangers’ 2017 Calling All Blueshirts playoff campaign, which included conceiving the headline and generating emails, out-of-home ads and marketing activations like RangersTown Square.
    • Working with various brand teams and creatives, I concepted content and marketing activation ideas for different MSG brands and events, including the 2017 NHL Playoffs, the Knicks 2017-18 season, Phish’s The Baker’s Dozen Residency and more.
    • Booking.com
    • Content Editor
    • 05/2012–09/2013
    • New York, NY
    • Writing within Booking.com’s brand voice, I generated the product profiles and property descriptions for hotels and other accommodations from the Northeast region of their U.S. market.
    • Working with the New York City team, I worked to improve content accuracy and customer reviews for one of the company’s highest money-making markets in the world.
    • I managed 2-3 projects per quarter, which included holding employee and new hire trainings on content presentation and marketing through Booking.com’s brand standards.
    • MCD Partners
    • Content Producer/ Copy Intern
    • 05/2011–12/2011
    • New York, NY
    • Helping MCD Partners break ground in mobile, I was the main copy contributor on their internal projects in development, such as the social media platform Mixsee and tablet game Let’s Duel.
    • While working on Mixsee, I generated and molded most of the platform’s earliest multimedia content, which included writing and editing posts, taking photographs, producing videos and conceptualizing ideas for posts and future partnerships.
    • Assisting with social media posts for MCD Partners, I helped conceive and produce holiday-related Vines for the company.
    • When needed, I assisted on Discover projects, which included transcribing, problem solving and conception.
  • EDUCATION

    • University of Florida
    • Gainesville, FL
    • Bachelor of Arts is English Literature